News & Views

Seven behaviour change techniques you could learn from the England World Cup team

Seven behaviour change techniques you could learn from the England World Cup team

Seven behaviour change psychology techniques you could learn from the England World Cup team

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From tax to texts – the evolution of quitting smoking

From tax to texts – the evolution of quitting smoking

We examine how mHealth and SMS techniques are revolutionising quitting smoking in the digital age.

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Transforming lives through texts

Transforming lives through texts

An old mobile phone and 140 characters. It may sound basic but it is empowerment for countless women around the globe

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Google snippets: what you need to know

Google snippets: what you need to know

In the final part of our week-long SEO series, get the lowdown on Google's featured snippets (answer boxes)

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Why images and video are crucial for SEO

Why images and video are crucial for SEO

In our fourth post on SEO, find out why images and video are critical for engagement and driving traffic.

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3 ways to create mobile-friendly content

3 ways to create mobile-friendly content

Part three of our SEO series focuses on making sure your content is optimised for your mobile users.

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5 ways you can use keywords in your content

5 ways you can use keywords in your content

Part two of our SEO series shows you how to use keywords to optimise your content.

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How to do keyword research for SEO in 2018

How to do keyword research for SEO in 2018

In part one of our week-long SEO series, we look at how keywords and "key phrases" are vital to great content.

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How “nudges” can influence behaviour change

How “nudges” can influence behaviour change

Find out how "nudges" can be used to influence human behaviour by simply changing how a choice is presented.

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Great content means knowing your audience

Great content means knowing your audience

Knowing your audience inside out is the first step to creating powerful content. Find out more.

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The power of listening

The power of listening

Find out how focus groups can help to identify surprising cultural differences, and learn how to use them to inform international campaigns.

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A world of milk

A world of milk

Discover why breastfeeding rates are so low in Mexico and how behaviour change messaging can tackle the problem.

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Facebook Free Basics - mHealth

Facebook Free Basics - mHealth

Discover how Facebook Free Basics used innovative mHealth solutions to improve international maternal and child health.

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